Till now india has seen burst of new social networking portals coming in trying to vow users from each other trying to generate numbers. But we have still not seen companies looking at developing business models which effectively use the strengths of existing social networks to gain traction.
For instance you could look at starting a product company which specializing in developing technology components for social networking sites which help them monoteize their customer base. Like AD serving products which work over google ad sense or other products on offering. Another idea which my friend came up with was creating an organization which provide digital currency to these social networking sites giving power to spend for micro payments on these platforms or generate services which e-commerce enable the social networking platforms. The opportunity are immense and would love to organize a meet with fellow like minded people who feel social networking is here to stay and digital economy can be developed around it.
Please leave a comment or contact me directly if you feel we could do something together in organizing such meet.
Problem with most social networks is the ability to monetized the traffic and loyal customers on their respective network. Even without that you hear of sky rocketing valuations of companies like Facebook, MySpace and the likes.
The online business arm of my company is trying something novel inorder to try and leverage the present day social networking buzz. Unless and otherwise you have a sound enough business model and then leverage on the viral networks, its very difficult to make money out of this business.
Thanks and Regards,
Sandeep.