Tour Management Software for Travel Agents

Came across tour management software by a new zealand based company called cadabra. Cadabra lets travel agents/tour operators integrate complex tour planning engine to their website for customers. According to their site. Product enables you to engage directly with consumers by providing them with web-based tools to interactively build complex personalised touring itineraries. These tools, both functionality and content, provide the complete environment for the tourist enabling them to research, then plan then book their tour.

Cadabra’s vacation wizard dynamically builds a selection of itineraries based on the criteria people select for their tour, for example, the length of their trip, the grade of hotel, places they know they want to visit, and the experience and activities that they are interested in, such as natural wonders, cultural experiences, physical outdoor activities, wildlife activities, food and wine, high adventure activities, etc. This can be combined with agents own travel destination knowledge for offering personalized dynamic tour. The model clearly works on inbound travel agents own database. Secondly the whole concept it to let operator reach directly to retail customers who are currently using travel portals online which limit their offerings to air,hotel,transfer. But dont provide the mix like reach Mumbai and get half day trip to Elephanta caves or goto races at Mahalaxmi race course. currently they are targeting local inbound operators based in new zealand and later plan to launch their product in US in 2007.

Wishing them luck and hopefully we will see something comming in indian market very soon for large amount of inbound travel operators.


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