Do we need another Travel Portal

This morning when i got off phone from a potential customer looking at entering the travel segment. I had a wierd sense of responsibility to warn them about good’s and bad of the industry as my idea is to be associated with something which i believe in not just for the money.

In india travel portal game requires atleast investment of 15-20 crores to create a brand name and create sustainable value. Now the client is talking investment level of 1 crore over 18 months period. The techie in me says no but the entreprenuer in me is challenging me to take a chance and actually create a low cost travel portal with no frills and no big budget ad spend. If Air deccan airlines can come out with low cost airlines why cant their be an low cost travel portal to compete with the bigwigs. The idea is to create a niche for self. Will study the opportunity for another week or two before deciding on giving it a shot.

suggestions are welcome on how to go about it


2 Responses to “Do we need another Travel Portal”

  1. 1 Aloke Bajpai January 11, 2007 at 10:52 pm

    Nice to read your ideas on travel 2.0 and what’s going on in the online travel space in India.

    We are launching iXiGO – soon, so sign up if you want to preview the next generation of travel search.


  2. 2 Shane Clevenger May 8, 2008 at 2:39 am

    I think the reason why there are so many people clammering to travel, is the huge market share involved.
    To get an idea of how huge travel is in easy to understand terms, we put together this video


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January 2007
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