When a person is about to venture out on journey of establishing a business of his own. Its very important for to carry the right set of tools and information resources to keep brain going in the right direction. These days some people suggest buying “Art of Start” by Guy Kawasaki and some preffer to suggest new book by Mindtree COO ” High Perfomance Entreprenuer”. Though these books surely help one in deciding how to go about venture planning and how to evaluate your business idea they dont help the biggest bottle neck faced by any wannabe entreprenuer which is identifying pain point or business idea.
Though the best business ideas are generated when you experience a business pain point yourself. Example visaonnet.com was thought about when standing in line for visa to US at 6 AM in morning. But for others their are potential ways to atleast get your thinking started.
Read business magazines rather than tech magazines. Business Week, Business Today, Business India are couple of them which i stock every month. Others maybe dataquest which has business angle to information technology. The idea is to help you understand what others are doing in market what are their potential goals and plans. Now once you understand in what direction are the organizations moving you can initate your thought process which include thinking patterns based on your domain expertise to analyze potential bottle necks businesses may face and how they can be removed. Once you identified the pain points do your research further to see if their is something available in market or is their something with potential to scale up to solve the problem. Try this for 1 month i can guarantee it will surely make your brain tickle and think of some business problem which you thought for which solution always exsisted.