M-Commerce killing E-Commerce or supplementing the growth

Recently whenever we have visited a customer who is looking at e-commerce channel for customer acquisition talk of m-commerce and social networking comes in. The huge marketing and access potential these 2 buzz words offer is of interest to every b2c organization. Although they might be root to our problem but real case begins with lot of customer incorrectly budget their IT spend for e-commerce segment as advertising online.

This clearly spill out companies mind set and they are yet to show confidence in channel for generation of revenue due to the fact no stand alone success story is available to lead the chart. On the other hand m-commerce applications are not helping the case with  most of them targeting distribution of information at a cost. Most of the M-Commerce players can be easily terms as Mobile Marketing companies instead of pure commerce players.

Overall its been seen customer with established e-commerce channel benefit 70% more then one only relying on just m-commerce play. We all know M-commerce is here to stay but investment in e-commerce infrastructure is for long term as today we have mobile platform tomorrow we might have interaction happening with the refrigerators directly for placing grocery orders online. This means e-channel is scalable to service such other platforms but basic investment in e-commerce platform is something clients should not run away from.

With M-Commerce client sees immediate reach out and ability to reach out to more#’s is always more attractive. This means m-commerce is restricting clients investment as brand building efforts instead of providing  a channel for revenue generation. In order for successful growth of m-commerce or any kind of e-currency based commerce need for platform based adoption is requested with m-commerce or others also acting out channel for customer acquisition and retention.


15 Responses to “M-Commerce killing E-Commerce or supplementing the growth”

  1. 1 medical coding schools January 20, 2013 at 6:08 pm

    The crux of your writing while appearing agreeable in the beginning, did not really
    sit very well with me personally after some time.
    Somewhere throughout the paragraphs you managed
    to make me a believer unfortunately only for a while.
    I still have a problem with your leaps in logic and one
    might do nicely to help fill in all those breaks.

    In the event you can accomplish that, I will definitely be impressed.

  2. 2 wallinside.com April 22, 2013 at 5:01 pm

    I hardly create remarks, but I browsed a great deal
    of remarks here M-Commerce killing E-Commerce or supplementing the growth | Business India 2.

    0. I actually do have some questions for you if it’s allright. Could it be simply me or do a few of the comments appear like they are coming from brain dead folks? 😛 And, if you are writing at additional places, I would like to follow anything fresh you have to post. Could you make a list of every one of all your social community pages like your Facebook page, twitter feed, or linkedin profile?

  3. 3 Bauchmuskeltraining April 26, 2013 at 6:23 pm

    Do you mind if I quote a couple of your posts as long as I provide credit and sources back
    to your weblog? My blog site is in the very same area of interest as yours and
    my users would definitely benefit from a lot of the information you present here.
    Please let me know if this okay with you. Thanks!

  4. 4 just click the up coming internet page April 28, 2013 at 2:38 pm

    What’s up, after reading this amazing post i am as well glad to share my know-how here with friends.

  5. 5 chatrolette April 30, 2013 at 6:22 am

    These are genuinely fantastic ideas in about
    blogging. You have touched some good things here.

    Any way keep up wrinting.

  6. 6 Emorroidii.com April 30, 2013 at 12:41 pm

    If you would like to take much from this post then you have to apply such techniques to
    your won web site.

  7. 7 haarausfall May 3, 2013 at 11:08 am

    Hey There. I found your weblog using msn. That is a very neatly written article.
    I’ll make sure to bookmark it and come back to read extra of your helpful info. Thanks for the post. I will certainly comeback.

  8. 8 trishawqb.pun.bz May 8, 2013 at 2:19 am

    These are genuinely fantastic ideas in on the topic of blogging.
    You have touched some fastidious points here.
    Any way keep up wrinting.

  9. 9 chatroullette May 30, 2013 at 2:37 pm

    Everyone loves it when individuals come together and share ideas.
    Great site, continue the good work!

  10. 10 http://blogs.albawaba.com/cathleenco/115529/2013/04/15/635904-como-curar-hemorroides May 31, 2013 at 12:43 pm

    Do you have a spam issue on this blog; I also am a blogger, and I was wondering your situation; we have created
    some nice methods and we are looking to trade methods with other folks, please shoot me
    an email if interested.

  11. 11 Chatroulette June 1, 2013 at 12:48 pm

    Wow, incredible blog layout! How long have you been blogging for?
    you made blogging look easy. The overall look of your website is wonderful,
    as well as the content!

  12. 12 chat roulete June 2, 2013 at 12:46 pm

    I for all time emailed this web site post page to
    all my friends, for the reason that if like to
    read it after that my contacts will too.

  13. 13 Muhammad June 15, 2013 at 1:04 pm

    Hello my friend! I wish to say that this article is amazing, nice written and come with
    almost all vital infos. I would like to peer extra posts like this .

  14. 14 Www.Soapoperadigest.Com June 26, 2013 at 7:13 pm

    Thanks for sharing your thoughts on atomic research.

  15. 15 Mersin Asansörlü Evden Eve Nakliyat July 22, 2013 at 7:15 pm

    It is the little changes that produce the biggest changes. Many thanks for sharing!

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

Contact Details

E-mail:siddharthpuri@gmail.com Call Me :+91-9910444460
September 2007
« Aug   Oct »

%d bloggers like this: